Intelligent Beauty
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Advanced Business Investment Model
Advanced business investment models seize and leverage momentum by focusing on three things: (1) sensing market needs before they arise; (2) projecting unusually high value in all products and services; (3) amassing unique ‘propriety products’ and ‘intellectual property’ for later sale or development.
Ahead of the curve, Rolf Lohse Global embraces all three dimensions including a long-vision mix of demanding products and services heavily blended with both eco-green and European design elements.
Optimization of Long-Term Profit
As part of our investment strategy of ‘optimizing’ long-term profit rather than simply ‘maximizing’ short-term unsustainable profit, Rolf Lohse also expresses a core principle that we call ‘Intelligent Beauty.’ In market terms Intelligent Beauty reflects a company determined to sell ‘intelligent’ products and services to intelligent and discriminating high-end consumers.
Although Rolf Lohse first applied the word to help define his most successful principles in the highly competitive and demanding beauty and spa industry, the word 'Intelligent Beauty' is also applicable to our general investment and development philosophy.
Nature is the foundation and expression of all beauty
Of Rolf Lohse's ten principles of 'Intelligent Beauty,' our company lists style and appearance as the very last attribute. Although we are specialists in style and appearance, we believe and Rolf himself states: “There are many ways in this life to be beautiful. On the deepest level, beauty is as beauty does.”
While 'style and appearance' is our absolute specialty at Rolf Lohse’s we also see our consumers as being creative and resilient 'stars' in their own lives—each doing the best they can, often against extreme odds, and often in a difficult world. We try to show our clients that we care—show them that we appreciate and value them as they are. If we do our job we’ll help people feel better—look and maybe even act a little better. Our job is to make the world more pleasant—more beautiful.
Rolf's Ten Principles of Intelligent BeautyPerfection is only near manifest in the natural balances of form and function. From this rigorous source Rolf Lohse developed the ten principles of 'Intelligent Beauty.' More |
Truth in Beauty : Historically a Great DebateEverywhere people are demanding a return to beauty as a basic value of culture. This renewed interest in beauty may be one of the central motifs of our new century. More |
